HP to penetrate Bangladesh market

Last updated: May 30, 2009

Dhaka Bangladesh (BBN)- Hewlett-Packard (HP) is planning to enter the emerging markets of Southeast Asia including Bangladesh, the company executive said.

The geo-political situation in the region has improved and there are encouraging signs for intensifying sales promotion, said See Chin Teik, the HP’s senior vice president for Asia Pacific and Japan.

Regarding the market penetration in emerging markets like Bangladesh, Sri Lanka and Pakistan, he said, “We are trying to expand our footprints … We intend to provide more computing power to the people.”

The senior executive vice president of the world’s leading desktop and laptop computers manufacturer said that HP has just started its journey in the emerging markets and there is a long way to go.

“It is a big addressable market … We want to be there early,’ the senior executive of the HP told the New Age, a local newspaper, in an interview after the launching of the new products at ‘Touch the Future. Now.’, event in the Chinese capital Beijing on Wednesday.

Regarding facing competition from other computer manufacturers in the market, he said the HP discusses about its end users and not of the competitors.
BBN/SS/ANS/AD-31May09-3:11 am (BST)

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